Original article appearing on Medium

The challenge for most large companies is to turn their traditional business into a digital business. This is a huge task that needs big ideas, brave actions, and a culture change. Even though most companies understand how technology changes, they often underestimate the business, operational, and cultural changes that are needed to make digital transformations work.

The result is that only a small percentage of businesses get it right.

Here are some things to watch out for:

– Not knowing what customers really want and making the business fit their needs.

– Not changing the structure of the organization, but expecting new ideas and a fast rate of change

– Not realizing that digital transformation is about much more than just technology

– Not being flexible on the transformation journey and sticking to an old plan

– Not seeing how it affects the company and the outside world. Ignoring the needs of employees or customers.

Cultural change, not strategy or technology, is what drives change the most. Change can make people disengaged at work, but organizations need fully engaged employees to get through the change. This is a big challenge for organizations that are in the middle of a transformation. When you change the way people think, what they do, and how they act, you really bring out the power of your organization.

These are just a few examples of how digital transformation is being used in various industries and sectors. It’s worth noting that there are many other examples, and the specific technologies and approaches used will vary depending on the industry and organization.



Companies that sell things are using digital technologies to give customers new ways to shop. Some stores use virtual and augmented reality to let customers try on clothes or see how furniture would look in their homes, for example. Other stores are using data and analytics to give each customer a more personalized shopping experience and suggest products.


Digital technologies are being used by healthcare organizations to improve the way care is given. For example, some hospitals use telemedicine so that patients can see a doctor from a distance, while others use data and analytics to improve how well patients do. Electronic health records (EHR) also help keep patient information in one place where it is easy for the right person to find.


Digital technologies are being used by companies that make things to make them more efficient and cut costs. For example, some manufacturers use the Internet of Things (IoT) to track and monitor equipment in real time, while others use 3D printing to make new products.


Banking and Finance

Digital technologies are being used by banks and other financial institutions to make new financial products and services. For example, some banks use blockchain to make digital currencies, while others use data and analytics to make personalized investment portfolios.

Transportation and Logistics

Companies in the transportation and logistics industries are using digital technologies to improve efficiency and cut costs. For example, some companies use drones to deliver packages, while others use data and analytics to find the best routes and use less gas.


Digital technologies are being used by farmers to increase crop yields and lower costs. For example, some farmers use precision agriculture to put fertilizer and pesticides where needed, while others use data and analytics to predict weather patterns and get the most out of planting and harvesting.

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